Login

Primetime sale - up to 60% off watches

Cart

Your cart is empty

Sale

Discover the Primetime Sale at WatchNation. Shop bestselling watches, exclusive offers, and limited-time deals for every style and budget.

HAMILTON

ORIENT

SEIKO

TIMEX

VIVIENNE WESTWOOD

LUMINOX

SUUNTO

SALE ITEMS

Selected styles with limited-time savings across leading brands.

SHOP THE SALE

20% off full price

A curated edit of full-price items at 20% off with code 'SIGNUP20' for a limited time.

SHOP WITH 20% OFF

CLEARANCE

Final reductions on selected watches, with limited stock available.

SHOP CLEARANCE

Top Picks

Men's automatic steel wristwatch with blue dial, baton markers, and date window at 28Men's automatic black wristwatch with green luminous markers and date window at 28
BALL Roadmaster 40mm Perseverer Blue Dial Steel Mens Automatic Watch NM9050C-S1-BE Sale price€1.685,95

PRIMETIME SPECIAL
EXCLUSIVEOrient Bambino 38mm Brown Dial Leather Strap automatic watch RA-BB0004Y30B front viewOrient Bambino RA-BB0004Y30B automatic dress watch worn on wrist
Orient Bambino 38mm 'No Date' Brown Dial Leather Mens Automatic Watch RA-BB0004Y30B Sale price€271,95

PRIMETIME SPECIAL
Gold-plated automatic men's wrist watch with gold metal bracelet and baton hour dial.Gold dial automatic men's watch with baton markers, hands, and 200m water-resist mark.
Cestrian Master Series V3 Gold Dial Gold Plated Bracelet Automatic Men's Watch CM-GD011 Sale price€157,95

PRIMETIME SPECIAL
Seiko Essentials Quartz grey sunburst dial steel bracelet men’s watch SUR343P1 front viewSeiko Essentials Quartz grey sunburst dial and steel bracelet watch on wrist
Seiko Essentials 40mm Grey Dial Steel Mens Quartz Watch SUR343P1 Sale price€196,00

PRIMETIME SPECIAL
View all

LIMITED TIME: 20% OFF FULL PRICE

Victorinox Swiss Army Chronograph blue dial leather watch 242047 front viewVictorinox Swiss Army blue dial chronograph 242047 worn on wrist
Victorinox Swiss Army 42mm Chronograph Blue Dial Leather Mens Quartz Watch 242047 Sale price€814,95

Get 15% off Use code SIGNUP15
Victorinox Swiss Army Chronograph blue dial mesh bracelet watch 242049 front viewVictorinox Swiss Army 242049 Chronograph watch with intense green lume on black dial in dark environment
Victorinox Swiss Army 42mm Chronograph Blue Dial Steel Mens Quartz Watch 242049 Sale price€877,95

Get 15% off Use code SIGNUP15
Victorinox Concept One 39mm Solar Blue Dial Rubber Mens Quartz Watch 242053Victorinox Concept One Solar 242053 quartz watch worn on wrist
Victorinox Concept One 39mm Solar Blue Dial Rubber Mens Quartz Watch 242053 Sale price€1.003,95

Get 15% off Use code SIGNUP15
SHOP ALL

shop by brand

Official Hamilton Watch Company logo featuring the iconic star emblem in black and whiteOrient Star logo on a white backgroundVictorinox logo on a white backgroundSuunto Logo

Sort by
CLEARANCE Sold out Braun Men’s Classic Black Dial Watch BN0211BKSLMHGBraun Men’s Classic Black Dial Watch BN0211BKSLMHG
Braun Men’s Classic Slim Mesh Black Dial Watch BN0211BKSLMHG Sale price€98,95
Sold out Casio Vintage Quartz Digital Steel Strap Unisex Watch ABL-100WE-1AEFCasio digital step tracker watch with silver metal bracelet and black LCD display
Casio Vintage Quartz Digital Steel Strap Watch ABL-100WE-1AEF Sale price€82,95
CLEARANCE Sold out Vivienne Westwood Limehouse Quartz Green Dial Steel Strap Women's Watch VV244GRGDVivienne Westwood Limehouse Women's Watch VV244GRGD
Vivienne Westwood Limehouse Quartz Green Dial Steel Strap Women's Watch VV244GRGD Sale price€277,95
CLEARANCE Sold out Timex UFC TW4B27500 digital camo dial front viewTimex UFC TW4B27500 green camo resin strap back view
Timex UFC 45mm Digital Resin Mens Quartz Watch TW4B27500 Sale price€40,95
Sold out Mondaine Evo2 35mm watch with turquoise dial, steel mesh strap, round silver caseMondaine Evo2 watch on wrist, turquoise dial with red hands, steel mesh bracelet
Mondaine Evo2 35mm Turquoise Dial Steel Quartz Watch MSE.35140.SM Sale price€281,95
Sold out Mondaine quartz wall clock with white face and gold case, Roman numerals and handsGold-rimmed wall clock with white face and gold case mounted on a wall
Mondaine 25cm White Face Gold Case Quartz Wall Clock A990.CLOCK.18SBG Sale price€233,95

Get 15% off Use code SIGNUP15
CLEARANCE Sold out Guess Men's Black Dial Gold Tone Stainless Watch GW0539G2Guess Men's Black Dial Gold Tone Stainless Watch GW0539G2
Guess Edge Chronograph Black Dial Steel Strap Men's Watch GW0539G2 Sale price€154,95
Sold out Casio G-Shock G-Squad GBD-800UC-3ER direct front view of digital dial screen with resin bezel profileCasio G-Shock G-Squad GBD-800UC-3ER side view showcasing textured push buttons and case thickness
Casio G-Shock GBD-800 Series G-Squad Digital Resin Strap Men's Watch GBD-800UC-3ER Sale price€96,95
Sold out WOLF Cortica Single Cork Watch Winder 668161WOLF Cortica Single Cork Watch Winder 668161
WOLF Cortica Single Cork Watch Winder 668161 Sale price€339,95
Sold out Casio Tough Solar Power Green Digi-Analogue Resin Strap Men's Watch AQ-S820W-3BVEF
Casio Tough Solar Power Green Digi-Analogue Resin Strap Men's Watch AQ-S820W-3BVEF Sale price€60,95

Get 15% off Use code SIGNUP15
Sold out Front view of the Casio Marlin MDV-107-1A3VEF quartz mens watch featuring a black dial, blue and red bezel, and black resin strapOn-wrist view of a man wearing the Casio Marlin MDV-107-1A3VEF quartz watch with a light blue button-up shirt
Casio Marlin 44mm Black Dial Resin Mens Quartz Watch MDV-107-1A3VEF Sale price€85,95
Sold out Emporio Armani Ruggero AR11193 mens watch featuring a black dial, stainless steel case, and smooth black leather strapEmporio Armani Ruggero AR11193 mens timepiece with a black dial and black leather strap worn on a wrist
Emporio Armani Ruggero 43mm Black Dial Leather Mens Watch AR11193 Sale price€188,95

Get 15% off Use code SIGNUP15