Sale

Discover the Primetime Sale at WatchNation. Shop bestselling watches, exclusive offers, and limited-time deals for every style and budget.

HAMILTON

ORIENT

SEIKO

TIMEX

VIVIENNE WESTWOOD

LUMINOX

SUUNTO

SALE ITEMS

Selected styles with limited-time savings across leading brands.

SHOP THE SALE

20% off full price

A curated edit of full-price items at 20% off with code 'SIGNUP20' for a limited time.

SHOP WITH 20% OFF

CLEARANCE

Final reductions on selected watches, with limited stock available.

SHOP CLEARANCE

Top Picks

Men's automatic steel wristwatch with blue dial, baton markers, and date window at 28

Men's automatic black wristwatch with green luminous markers and date window at 28

BALL Roadmaster 40mm Perseverer Blue Dial Steel Mens Automatic Watch NM9050C-S1-BE

£1,335.00

£1,670.00

PRIMETIME SPECIAL

EXCLUSIVE

Orient Bambino 38mm Brown Dial Leather Strap automatic watch RA-BB0004Y30B front view

Orient Bambino RA-BB0004Y30B automatic dress watch worn on wrist

Orient Bambino 38mm 'No Date' Brown Dial Leather Mens Automatic Watch RA-BB0004Y30B

£215.00

£295.00

PRIMETIME SPECIAL

Gold-plated automatic men's wrist watch with gold metal bracelet and baton hour dial.

Gold dial automatic men's watch with baton markers, hands, and 200m water-resist mark.

Cestrian Master Series V3 Gold Dial Gold Plated Bracelet Automatic Men's Watch CM-GD011

£125.00

£155.00

PRIMETIME SPECIAL

Seiko Essentials Quartz grey sunburst dial steel bracelet men’s watch SUR343P1 front view

Seiko Essentials Quartz grey sunburst dial and steel bracelet watch on wrist

Seiko Essentials 40mm Grey Dial Steel Mens Quartz Watch SUR343P1

£149.00

£280.00

PRIMETIME SPECIAL

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LIMITED TIME: 20% OFF FULL PRICE

Victorinox Swiss Army Chronograph blue dial leather watch 242047 front view

Victorinox Swiss Army blue dial chronograph 242047 worn on wrist

Victorinox Swiss Army 42mm Chronograph Blue Dial Leather Mens Quartz Watch 242047

£645.00

Get 15% off Use code SIGNUP15

Victorinox Swiss Army Chronograph blue dial mesh bracelet watch 242049 front view

Victorinox Swiss Army 242049 Chronograph watch with intense green lume on black dial in dark environment

Victorinox Swiss Army 42mm Chronograph Blue Dial Steel Mens Quartz Watch 242049

£695.00

Get 15% off Use code SIGNUP15

Victorinox Concept One Solar 242053 quartz watch worn on wrist

Victorinox Concept One 39mm Solar Blue Dial Rubber Mens Quartz Watch 242053

£795.00

Get 15% off Use code SIGNUP15

SHOP ALL

shop by brand

Orient Contemporary RA-AC0F05B30B black wristwatch with silver case and black leather strap on a white background

Orient Contemporary RA-AC0F05B30B on the wrist with black dial and leather strap with a blurred background

Orient Contemporary 42mm Black Dial Leather Mens Automatic Watch RA-AC0F05B30B

£168.00

£220.00

EXCLUSIVE

Orient Mako 40mm blue dial limited edition automatic watch RA-AC0Q14L30B front view

Orient Mako RA-AC0Q14L30B 40mm blue dial automatic dive watch worn on wrist

Orient Mako 40mm Limited Release Navy Blue Dial Steel Mens Automatic Watch RA-AC0Q14L30B

£295.00

£380.00

PRIMETIME SPECIAL

Hamilton Khaki Field H69401430 38mm quartz mens watch front view showing black dial and black NATO fabric strap

Hamilton Khaki Field H69401430 quartz watch wrist shot styled with grey patterned jacket showing black dial and black fabric band

Hamilton Khaki Field 38mm Black Dial NATO Mens Quartz Watch H69401430

£315.00

£375.00

Hamilton Khaki Field Expedition 41mm blue dial leather automatic watch H70315540 front view

Hamilton Khaki Field Expedition 41mm blue dial leather watch worn on wrist H70315540

Hamilton Khaki Field 41mm Expedition Blue Dial Leather Mens Automatic Watch H70315540

£723.00

£965.00

PRIMETIME SPECIAL

Marathon MSAR Arctic Edition WW194026SS-0506 automatic watch showing white dial with steel bracelet and black bezel on plain background

Marathon MSAR Arctic Edition WW194026SS-0506 automatic watch displaying glowing tritium gas tube indices on white dial in dark conditions

Marathon MSAR Arctic Edition 36mm White Dial Steel Mens Automatic Watch WW194026SS-0506

£1,500.00

Get 15% off Use code SIGNUP15

Vivienne Westwood The Bank VV294GYGN watch displaying a black dial and steel bracelet

Vivienne Westwood The Bank VV294GYGN angled perspective highlighting black dial and steel case

Vivienne Westwood The Bank 37mm Black Dial Steel Quartz Watch VV294GYGN

£189.00

£325.00

PRIMETIME SPECIAL

Timex Legacy Ocean Quartz Black Dial Recycled Plastic Strap Men's Watch TW2V77000

Timex Legacy Ocean 42mm Black Dial Plastic Mens Quartz Watch TW2V77000

£45.00

£90.00

PRIMETIME SPECIAL

New

Timex Expedition 41mm Chronograph Black Dial Steel Mens Quartz Watch TW2Y61200

£127.00

£170.00

CLEARANCE

Timex UFC TW2V86700 black rubber strap and stainless steel buckle detail back view

Timex UFC 49mm Digital Rubber Mens Quartz Watch TW2V86700

£62.00

£170.00

CLEARANCE

Timex ladies quartz wristwatch with white dial, gold-tone mesh band, round case

Timex ladies quartz watch on wrist with white dial and gold-tone mesh strap

Timex Trend 31mm White Dial Steel Ladies Quartz Watch TWG067000

£88.00

£125.00

Orient Kamasu Mako III Automatic Blue Dial Steel Strap Men’s Dive Watch RA-AA0002L39B

Orient Mako RA-AA0002L39B automatic dive watch on wrist

Orient Mako 42mm Blue Dial Steel Mens Automatic Watch RA-AA0002L39B

£410.00

Get 15% off Use code SIGNUP15

Orient Contemporary 42mm Green Dial Leather Strap automatic watch RA-AC0F13E30B front view

Orient Contemporary RA-AC0F13E30B automatic watch worn on wrist

Orient Contemporary 42mm AC0F European Exclusive Green Dial Leather Mens Automatic Watch RA-AC0F13E30B

£240.00

Get 15% off Use code SIGNUP15